The Better Living Program

The Better Living Program is a 11-year action plan by Electrolux that aims to shape better and more sustainable living around the world. Its focus is an evolving list of 100 bold actions that we pledge to undertake by 2030. These actions represent our commitment to the four clear targets we have defined across the categories of Better Eating, Better Garment Care, Better Home Environment and Better Company.

Better Home Environment


Poor air quality has become a widespread risk to human health. According to the UN, 92% of people live in places where pollution exceeds recommended limits. While we spend much of our time indoors - on average, about 16 hours a day1 - this only makes matters worse. Due to inadequate ventilation, the concentration of harmful pollutants indoors can often be up to five times higher than outdoors2. This doesn´t have to be the case. And we can undertake efforts to improve people´s wellbeing at home.

1 Source: BEAMA - My health My
2 Source: BEAMA - My Health My
2030 Target: Make homes healthier and more sustainable through smart solutions for air, water and floors
2030 Target: Make homes healthier and more sustainable through smart solutions for air, water and floors

Working towards this target we will accelerate the development of solutions that enable more people to achieve healthier homes in a more sustainable way.

Focus Areas
Focus Areas

Working towards this target, Electrolux will accelerate the development of solutions that enable more people to achieve healthier homes in a more sustainable way. This may include:

  • Developing sophisticated air and floor care solutions, powered by digital technology,
  • To optimize the indoor environment, as well as being a driving force for more resource-efficient appliances with a reduced climate impact.

"The indoor quality has worsened from 2 to 5 times, compared to the past."


Monica Celotto and Fiorella Trivillin

Air Quality & Sustainability Innovators. Electrolux Italy

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