Fashion Care


With Fashion Care, your favourites look newer for longer
Get ready to experience a whole new way of washing with Electrolux. Designed to fit perfectly into your laundry and lifestyle, wash all kinds of garments thanks to a washing machine that loves and cares for your clothes as much as you do. From everyday items to delicate designer pieces, your clothes will retain their softness, shape and colour with new UltraMix™ technology. Keep your favourites looking newer for longer with Electrolux washing machines. The innovative Vapour Refresh program is a quick cycle designed to refresh delicates without using detergent and the Woolmark certified cycle will safely launder precious woollens.

How Electrolux Cares for your clothes

Love clothes as much as we do?

Discover how you can ensure your favourites look newer for longer. We’re excited to introduce our very own show stopper – Electrolux Fashion Care. Feel fabulous and dare to be bold as your favourites and delicates are cared for with Electrolux.

Thanks to our unique UltraMix™ technology, water is pre-mixed with the detergent and activated even in cold water, ensuring a deep yet gentle clean.
Deep Clean, Vibrant for Longer

Unique Electrolux UltraMix™ Technology delivers an exceptional deep clean even at 30°C, keeping your clothes vibrant and newer for longer.
Deodorize and Dewrinkle

With Electrolux Vapour Refresh program, you will get wrinkle-free clothes with less ironing hassle. It refreshes your clothes, leaving them smelling fresh and looking like new.
Load Sensor™ Automation

Electrolux Load Sensor™ automatically senses load weight, determines optimal washing time, water and detergent while guaranteeing maximum energy efficiency
Energy Efficiency

Electrolux EcoInverter reduces energy consumption by 75%* while guaranteeing long lasting performance and silent operation.
*when compared to previous Electrolux model EWF12932
99.9% Allergen Free

Electrolux Vapour Care reduces allergens by up to 99.9% even at 40°C while taking care of your family’s well-being.
Woolmark Apparel Care

Electrolux washing machine cares for every precious piece. The Woolmark Apparel Care certifies the gentlest treatment and care of hand-wash only woolens.

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